Cross Reference & Bid Management
Trusted by 3 of the Top 5 Industrial Companies Chosen by 2 of the top 5 Electronic Retailer in the country
Power your B2B ecommerce site SEARCH with the power to provide your EXACT and SIMILAR matched products each time your buyer searches for his/her preferred products.
Boost your RFP turnaround speed by instantly decoding unclear product descriptions and competitor-coded items, so your sales team no longer wastes hours deciphering complex RFPs.
How it works
Cross Reference is powered by Contexio's Cross referenced database that has a continuously updated, accurate, cross referenced database of you and your competitors products.
BID DESK stands out with Contexio's advanced cross-referencing engine, which constantly refreshes and maintains the most accurate competitor-to-your-product match database. Simply upload any RFP, and within 24 hours you receive a fully cross-referenced, ready-to-submit product list enhanced with real-time competitor pricing intelligence.
How Businesses Succeed with Contexio
A large B2B ecommerce marketplace faced slow and inconsistent RFP responses due to unclear product descriptions and competitor-coded items. Sales teams spent excessive time manually decoding products, delaying submissions and impacting win rates. Contexio addressed this with its X REF and Bid Desk solution, purpose-built for high-volume, time-critical bids.
Using Contexio's continuously updated cross-referenced database, X REF accurately maps exact and similar products across the client and competitor catalogs. Sales teams simply upload an RFP, and Bid Desk automatically decodes line items, validates matches, and enriches each product with real-time competitor pricing. Within 24 hours, the client receives a complete, ready-to-submit product list.
As a result, the client achieved a 60% faster RFP turnaround, 70% lower manual effort, and higher bid accuracy. Teams shifted focus from product mapping to strategic pricing and differentiation, driving improved win rates. The same cross-reference capability now also powers B2B site search, ensuring buyers quickly find the right products and strengthening overall ecommerce performance.